Tuesday, September 14, 2010

Personal Training in Winter

Those who live in a cold climate during the winter months often give up their weekend warrior routines and like Rip Van Winkle settle in for a long cold winter as if they were going to sleep for a hundred years.

But why undo all the benefits brought on by warm, balmy weather only to suffer the side-effects of becoming a couch potato? You, as a personal trainer, can use the cold weather as an opportunity to convince our snug-as-a-bug-in-a-rug sports fan that just because there are icicles on the awning and snow on the lawn that they should not stop exercising.

In fact, you can suggest in your marketing that by hiring a personal trainer during the cold winter months, once spring rolls around again, they will not need to worry about looking good in the season’s new swim fashions. Of course, you are willing to help those winter couch potatoes too. However, some may not wish to gain the excess weight or lose muscle tone during the colder season.

Offering to spare your customer the awful inconvenience of heading out into the snow to go to the local gym is often reason enough for some individuals to hire a personal trainer during the coldest season. You can suggest setting up a schedule with your client that is most convenient. If snow keeps you from visiting, you can reschedule and your customer won’t lose any money. You’ll just provide another session when snow isn’t a problem.

Also, you’ll be able to provide your clients with a highly effective workout without having to set foot outside their door. Point out that while the customer's friends and associates are inside packing on the pounds, your client is inside getting into shape.

You can mention to your client you’ll devise an exercise regimen that will allow him or her to be even more effective in favorite sports activities once spring rolls around again. Instill in your customer the realization that you are an encyclopedia of knowledge with respect to exercise and nutrition. In other words, you are worth every single penny.

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