In this way, they needn’t worry about: a) Paying for gas to get to the gym; b) Working all day and making the effort of changing into exercise gear to drive to the gym; and, c) Purchasing the latest exercise DVD only to forget about it after it finds its way to the bottom of the “maybe someday” drawer. No. You are a real-life trained instructor who customizes a planned exercise and diet program just for them. You can’t be sent to the bottom of the drawer where they place all of their well-intended kick-boxing videos.
Therefore, in your marketing, you can make it a point that if David can’t go to the mountain, you’ll bring the mountain to David (so to speak). In this way, there is no excuse on the part of the prospect that he or she is unable to exercise. Make certain you carry some of your exercise props right up to the door. In this way, the client will not have as much reason to hide and forget about workouts as you ring the doorbell. In fact, it may be advisable you call your client a day before the appointment and make sure he or she is ready to work out. Naturally, you’ll be giving them homework in the meantime. Hopefully, this is enough to motivate them to keep exercising between visits.
Some moms are trying desperately to get their families more involved in a healthy lifestyle. You can infer that she can get her family involved easier if you bring the concept of the lifestyle directly to her. With your making an entry, they can’t complain they are too tired to head over to the gym. Also, instill in your prospects, as long as they’re using your services, they’ll stay in the best of shape for any upcoming high school reunions or best friend’s weddings. Also, if the person is looking for a job, you might point out, the better the prospect’s clothes fit on their physique, the better impression they’ll make. It shows they have the common sense to take good care of themselves.
Many women struggle getting back in shape after having a baby. You can convey to your soon-to-be mom and just-new mom that you can provide fitness training during all stages of the pregnancy and even afterwards. In fact, some personal trainers make it their sub-specialty to assist expectant women as well as new moms stay fit. By staying fit, the new mom is less likely to suffer from fatigue which will cause her to not work out. This adversity will make it impossible for the new mother to get back to her level of fitness before the pregnancy. Again, convey the importance of your door to door service in this regard.
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